ziroziro

Rebranding & creative direction / 2024

ziroziro, formerly known as cube space, is a music development agency dedicated to empowering music creators and professionals.

Their mission began with a vision to support those connected to music, offering tools to help them tell their stories and build environments that inspire creativity. With a care-centered approach, they design career spaces where their community can grow, share knowledge, and explore new ideas.

By championing artistic integrity and regenerative practices, ziroziro supports underground talent, working to address gaps in the music industry. Their collective of creators drives bold, innovative work and fosters talent development across the field.
In designing the new logo for ziroziro, I wanted to capture the sense of fluidity and movement that defines their work. The logo symbolizes the way ziroziro helps artists move forward in their careers, with a fluid design that mirrors their commitment to diversity and empowering musicians to follow their personal visions. The typographic logo features letters shaped in a wave-like motion, conveying both progress and flexibility in a simple yet powerful way.

This new visual identity was extended into various forms, including GIFs and social media templates, ensuring a cohesive and dynamic brand presence across different platforms. The logo and its applications embody the spirit of ziroziro, making a statement about their dedication to supporting creative growth and innovation in the music industry.




  


Logo design & colour variations


T-shirt design

Tote bag design